In 2010, they came up with an idea to actually change the Real Change offices into a “Survival Gear Store” on Thanksgiving Day. They set up racks for coats, a boot/shoe room, a sleeping bag department, bins for hats, gloves, socks and even an area where clients could pick up “Cold Kits” provided by the Seattle Nursing Association. On the morning of the event, people lined up for a hot breakfast and coffee provided by a local food truck. After breakfast, they entered the store in groups of four to six people. Each client was assisted by a personal shopper so they could get the gear that they needed most and to make sure they got things that really fit. The personal shoppers made each visitor feel just a bit more special.